STOCKMANN GROUP’S REVENUE IN NOVEMBER 2010

STOCKMANN plc
Company Announcement
10.12.2010 at 11.30

STOCKMANN GROUP’S REVENUE IN NOVEMBER 2010

In November, the Stockmann Group’s revenue (exclusive of VAT) exclusive of
Hobby Hall’s discontinued operations abroad amounted to EUR 153.8 million,
up 10.1 per cent. In the Nordic market there was one trading day less than
in November 2009.

Since the beginning of 2010, Hobby Hall has been a part of the Department
Store Division. The Department Store Division’s revenue includes Hobby
Hall’s figures, and the comparison figures have been adjusted accordingly.
The Department Store Division’s revenue increased by 12.3 per cent, up 3.0
per cent in Finland and up 48.7 per cent abroad. Strikes by Itella’s
(former Finland Post) sorting and delivery staff disturbed the Department
Store Division’s distance retailing business in November. Stockmann Nevsky
Centre was opened in St Petersburg on 12 November and it contributed to a
very good sales development in Russia, where the Department Store
Division’s euro-denominated revenue increased by 70 per cent.

Lindex’s euro-denominated revenue increased by 8.3 per cent, down 0.5 per
cent in Finland and up 9.5 per cent abroad. Development in the new markets
in Russia and the Czech Republic continued to be strong.

Seppälä’s revenue increased by 0.2 per cent. Revenue was slightly down
(-2.4 per cent) in Finland and up 6.2 per cent abroad. Sales increased in
all Baltic countries as well as in Russia and Ukraine.

Revenue (exclusive of VAT) in November

November January-November January-
December
2010 2009 change 2010 2009 change 2009
EUR EUR perc. EUR EUR perc. EUR
mill. mill. 10/09 mill. mill. 10/09 mill.

Department Store 71.0 69.0 3.0 718.0 684.9 4.8 785.8
Division, Finland
Department Store 26.1 17.6 48.7 238.0 209.7 13.5 235.8
Division,
international
operations
Department Store 97.1 86.5 12.3 956.1 894.6 6.9 1 021.5
Division, total
Lindex, Finland 5.0 5.1 -0.5 59.5 58.1 2.3 65.8
Lindex, 41.6 38.0 9.5 452.0 406.5 11.2 461.3
international
operations
Lindex, total 46.6 43.0 8.3 511.4 464.6 10.1 527.0
Seppälä, Finland 6.8 7.0 -2.4 83.0 82.2 0.9 94.3
Seppälä, 3.3 3.1 6.2 44.1 40.9 7.6 45.2
international
operations
Seppälä, total 10.1 10.0 0.2 127.0 123.1 3.2 139.5
Real estate + 0.0 0.0 0.0 0.5 0.6
others
Operations in 82.8 81.0 2.2 860.5 825.8 4.2 946.4
Finland, total
International 70.9 58.6 21.1 734.1 657.1 11.7 742.2
operations, total
Stockmann total, 153.8 139.6 10.1 1 594.6 1 482.9 7.5 1 688.6
continuing
operations
Closed operations: 0.0 0.0 0.0 9.9 9.9
Hobby Hall,
international
operations
Stockmann total 153.8 139.6 10.1 1 594.6 1 492.8 6.8 1 698.5

STOCKMANN plc

Hannu Penttilä
CEO

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