STOCKMANN GROUP SALES IN NOVEMBER 2009

STOCKMANN plc
Company Announcement
9.12.2009 at 10.00

STOCKMANN GROUP SALES IN NOVEMBER 2009

In November, the Stockmann Group’s sales exclusive of Hobby Hall’s
discontinued operations abroad amounted to EUR 168.2 million, down 5.5 per
cent. In Finland, there was one trading day more than in November 2008.

The Group’s euro-denominated sales were affected by the clearly weaker
Russian rouble in comparison with sales in November 2008. In Russia, the
“swine flu effect” weakened the development of sales more than in other
markets.

The Department Store Division’s sales declined by 12.1 per cent. In
Finland, turnover excluding VAT was down 5.6 per cent; the value-added tax
on food products was lowered in Finland from 17 per cent to 12 per cent in
October. Sales abroad declined by 27.0 per cent. Sales in the Baltic
department stores continued to be weak. The rouble-denominated sales in
the department stores in Russia were down 5 per cent. In Russia, there is
one department store more than in November 2008.

Lindex’s euro-denominated sales increased by 8.4 per cent. In Finland,
sales were on a par with the previous year’s figure and increased abroad
by 9.7 per cent. Sales increased in all markets but Latvia.

Seppälä’s euro-denominated sales declined by 18.6 per cent. Sales were
down 12.4 per cent in Finland and 30.0 per cent abroad. Sales in the
Baltic countries continued to be poor. In Russia, Seppälä’s rouble-
denominated sales decreased by 7 per cent.

Hobby Hall’s sales in Finland increased by 4.6 per cent. Distance
retailing has probably drawn some benefit from the “swine flu effect” in
November.

Christmas trade has started very well, and after the first week in
December, the Group’s sales have exceeded the figures for the same period
last year.

Sales figures in November

November January-November January-
December
2009 2008 change 2009 2008 change 2008
EUR EUR perc. EUR EUR perc. EUR
mill. mill. 09/08 mill. mill. 09/08 mill.

Department Store 64.9 69.0 -6.0 686.7 760.3 -9.7 868.5
Division, Finland
Department Store 20.6 28.2 -27.0 245.6 317.8 -22.7 350.4
Division,
international
operations
Department Store 85.5 97.3 -12.1 932.3 1 078.2 -13.5 1 218.9
Division, total
Lindex, Finland 6.2 6.2 -0.4 70.9 68.7 3.2 77.1
Lindex, 47.3 43.1 9.7 506.6 534.5 -5.2 595.5
international
operations
Lindex, total 53.5 49.3 8.4 577.6 603.2 -4.3 672.5
Hobby Hall, Finland 17.1 16.4 4.6 130.9 142.8 -8.3 157.4
Seppälä, Finland 8.5 9.7 -12.4 100.1 105.9 -5.5 121.1
Seppälä, 3.6 5.2 -30.0 48.2 55.7 -13.4 61.5
international
operations
Seppälä, total 12.1 14.9 -18.6 148.3 161.6 -8.2 182.6
Real estate + 0.0 0.1 -99.0 0.1 0.7 -87.8 0.8
others
Operations in 96.6 101.3 -4.6 988.7 1 078.5 -8.3 1 224.8
Finland, total
International 71.5 76.6 -6.6 800.5 908.1 -11.8 1 007.4
operations, total
Stockmann total, 168.2 177.9 -5.5 1 789.2 1 986.5 -9.9 2 232.2
continuing
operations
Discontinuing 0.0 3.4 -100.1 11.6 31.3 -62.8 33.6
operations: Hobby
Hall, international
operations
Stockmann total 168.2 181.3 -7.2 1 800.9 2 017.8 -10.8 2 265.8

STOCKMANN plc

Hannu Penttilä
CEO

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