STOCKMANN GROUP SALES IN SEPTEMBER 2009

STOCKMANN plc
Company Announcement
12.10.2009 at 11.30

STOCKMANN GROUP SALES IN SEPTEMBER 2009

In September, the Stockmann Group’s sales exclusive of Hobby Hall’s
discontinued operations abroad amounted to EUR 159.6 million, down by 11.8
per cent on September 2008. The Group’s euro-denominated sales were
affected by the clearly weaker Swedish krona, Norwegian krone and Russian
rouble in comparison with sales in September 2008. The sales of autumn
collections were hampered by the exceptionally warm weather conditions in
all the main markets until the last week of September when the sales
picked up and have continued strong since then. Turnover of the Crazy Days
campaign of the Department Store Division in Finland, which took place in
October, increased by 3 per cent compared to autumn 2008.

The Department Store Division’s sales declined by 14.7 per cent; 9.2 per
cent in Finland and 27.6 per cent abroad. The sales trend in the
department stores in the Baltic countries continued to be weak. The rouble-
denominated sales in the Russian department stores decreased by 7 per
cent. In Russia, there is one department store more than in September
2008.

Lindex’s sales in local currencies increased by 2 per cent. Lindex’s euro-
denominated sales decreased by 4.5 per cent; sales were up 3.7 per cent in
Finland and down 5.4 per cent abroad.

In Seppälä, sales were down 19.1 per cent. Sales declined by 14.5 per cent
in Finland and 27.2 per cent abroad. The sales trend in the Baltic
countries was clearly weaker than in other markets. In Russia, Seppälä’s
rouble-denominated sales were on a par with the previous year.

Hobby Hall’s sales in Finland were down by 17.5 per cent.

Sales figures in September

September January-September January-
December
2009 2008 change 2009 2008 change 2008
EUR EUR perc. EUR EUR perc. EUR
mill. mill. 09/08 mill. mill. 09/08 mill.

Department Store 57.1 62.8 -9.2 527.9 596.5 -11.5 868.5
Division, Finland
Department Store 19.4 26.8 -27.6 189.2 250.6 -24.5 350.4
Division,
international
operations
Department Store 76.5 89.7 -14.7 717.1 847.0 -15.3 1 218.9
Division, total
Lindex, Finland 6.6 6.4 3.7 58.0 56.6 2.6 77.1
Lindex, 52.6 55.6 -5.4 403.8 440.4 -8.3 595.5
international
operations
Lindex, total 59.2 62.0 -4.5 461.9 496.9 -7.1 672.5
Hobby Hall, Finland 11.1 13.5 -17.5 102.5 112.4 -8.8 157.4
Seppälä, Finland 8.7 10.1 -14.5 82.1 86.2 -4.8 121.1
Seppälä, 4.2 5.7 -27.2 39.6 44.8 -11.6 61.5
international
operations
Seppälä, total 12.8 15.8 -19.1 121.7 131.1 -7.2 182.6
Real estate + 0.0 0.1 -99.0 0.1 0.6 -87.4 0.8
others
Operations in 83.4 92.9 -10.2 770.5 852.3 -9.6 1 224.8
Finland, total
International 76.2 88.2 -13.6 632.7 735.8 -14.0 1 007.4
operations, total
Stockmann total, 159.6 181.0 -11.8 1 403.2 1 588.0 -11.6 2 232.2
continuing
operations
Discontinuing 0.0 3.0 -100.3 11.7 24.9 -53.2 33.6
operations: Hobby
Hall, international
operations
Stockmann total 159.6 184.1 -13.3 1 414.9 1 612.9 -12.3 2 265.8

STOCKMANN plc

Hannu Penttilä
CEO

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