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STOCKMANN GROUP SALES IN OCTOBER 2007
In October, the Stockmann Group’s sales were up 9 per cent and amounted to
EUR 176 million. The best percentage increase in sales was reported by
Seppälä whose sales were up 15 per cent. Sales by the Department Store
Division were up 10 per cent while sales by Hobby Hall were up 2 per cent.
Sales by Seppälä grew by 4 per cent in Finland and by 47 per cent abroad.
The strong growth abroad was contributed by the expansion of the network
of stores especially in Russia.
Sales by the Department Store Division grew by 7 per cent in Finland and
by 17 per cent abroad. The Crazy Days Campaign once again set a new sales
record in all market areas. Sales abroad were further boosted by the new
department store that was opened in Moscow in February and the expansion
of the Bestseller chain in Russia.
Hobby Hall’s sales were down 4 per cent in Finland and up 39 per cent
abroad due to the favourable sales trend in the Baltic countries.
In Finland, there was one business day more in this October than in
October 2006.
Sales figures in October
October January-October January-
December
change change
2007 2006 perc. 2007 2006 perc. 2006
Me Me 07/06 Me Me 07/06 Me
Department Store 101.0 94.4 7.0 687.0 655.8 4.8 832.2
Division, Finland
Department Store 40.8 34.7 17.4 272.4 228.9 19.0 286.9
Division,
international
operations
Department Store 141.8 129.1 9.8 959.5 884.7 8.5 1 119.0
Division, total
Hobby Hall, Finland 15.6 16.2 -3.5 135.3 136.1 -0.6 167.2
Hobby Hall, 3.4 2.5 38.8 31.2 26.8 16.5 32.6
international
operations
Hobby Hall, total 19.0 18.6 2.1 166.5 162.9 2.2 199.8
Seppälä, Finland 9.7 9.4 3.6 97.1 98.0 -0.9 123.5
Seppälä, international 5.0 3.4 47.1 41.2 27.6 49.4 34.6
operations
Seppälä, total 14.7 12.8 15.2 138.3 125.5 10.2 158.1
Real estate + others 0.1 0.1 -21.2 0.7 0.8 -8.8 0.9
Operations in Finland, 126.3 119.9 5.3 920.1 890.6 3.3 1 123.7
total*
International 49.2 40.6 21.2 344.9 283.2 21.8 354.1
operations, total
Stockmann total* 175.5 160.5 9.3 1 265.0 1 173.9 7.8 1 477.8
* The figures do not include the sales by the Stockmann Auto division that
was divested at the beginning of March 2006. If the sales by Stockmann
Auto in January-February 2006 are included in the comparison figures, the
change of sales in per cent was:
January-October 2007
change perc.
Operations in Finland, total -4.7
Stockmann total 1.3
STOCKMANN plc
Hannu Penttilä
CEO
DISTRIBUTION
OMX Nordic Exchange Helsinki
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