Stockmann Pro serving B2B customers

Stockmann plc 14.12. 2023

Stockmann has many years of experience in corporate gifts, rewarding employees and business partners. Now we take this even further when launching a new B2B platform, Stockmann Pro, for corporate customers. 

“We are starting this first in Finland, but our aim is to expand to Estonia and Latvia next year taking into account the specific needs of the Baltic market,” tells Henrik Laine, Director of B2B & Tourism at Stockmann.

Stockmann has identified a significant business opportunity in B2B market using an online sales channel. 

“In fact, the opportunity has already become a reality as Stockmann won a big tender of employee gifting service and concluded a multi-year contract with the customer,” Henrik continues.

One-stop gift-giving service based on three pillars

At Stockmann we envision becoming the industry leader in B2B gifting solutions, reforming corporate gift-giving by offering an unparalleled, one-stop destination for businesses to create memorable, personalized, and curated gifts that strengthen relationships, boost employee satisfaction, and drive client loyalty. Our vision for B2B gifting is built upon three core pillars: Innovation, Personalization, and Partnerships.

INNOVATION
By investing in new Stockmann B2B platform, we aim to provide businesses with a seamless and hassle-free experience, from gift selection to delivery. Our vision is to exploit Stockmann’s story, popular Crazy Days, other phenomena, Stockmann services, and best-sellers like gourmet baskets.

PERSONALIZATION
Our vision is to empower businesses to create personalized gifts that resonate with their recipients. Stockmann Pro stand out in the market with quality and the most desirable selection. Our selection emphasizes quality and sustainability.

PARTNERSHIPS
We aim to collaborate closely with our partners and Stockmann tenants. With our partners, we can create the most attractive offering on the B2B gifting market in Finland and the Baltics.

“The recognition and rewarding of both partners and employees are particularly emphasized during Christmas time, but there are other peak seasons as well. Additionally, it is very typical for companies to acknowledge their employees on their personal milestones and service anniversaries. Stockmann Pro responds excellently to Stthis need, freeing up time for businesses,” Henrik tells.