STOCKMANN GROUP’S SALES IN JANUARY 2005

STOCKMANN plc STOCK EXCHANGE RELEASE January 9, 2005, at 15.30

STOCKMANN GROUP’S SALES IN JANUARY 2005

In January, the Stockmann Group’s sales amounted to EUR 142.2 million, up 1 per
cent. In Finland January had one sales day less than a year earlier.

The best sales growth was reported by the Department Store Division whose sales
were up 13 per cent. The sales growth was 1 per cent in Finland and 73 per cent
abroad. The strong sales growth abroad is contributed especially by the two new
department stores opened in Moscow in 2004 and the strong comparable sales
growth
in the Baltic department stores.

Sales by Hobby Hall were up 10 per cent. The growth was 7 per cent in Finland
and
19 per cent abroad despite the discontinuing of operations in Lithuania.
Especially the online sales grew vigorously both in Finland and in Estonia.

Sales by Stockmann Auto were down 20 per cent. The whole decrease is due to the
transfer of the Volkswagen-Audi car dealership in Herttoniemi, Helsinki, to
Kesko
on July 1, 2004.

Sales by Seppälä were down 4 per cent on the previous year. Sales were down 9
per
cent in Finland and up 45 per cent abroad. The decrease in the sales in Finland
is due to the fact that there were clearly fewer products in sale at reduced
prices than in the previous year. The strong sales growth abroad is mainly due
to
the expanded store network in the Baltic countries and in Russia.

Sales figures in January

January January-
December
2005 2004 Ind. 2004
Me Me 05/04 Me

Department Store Division, Finland 54.4 53.9 101 746.3
Department Store Division, 19.1 11.1 173 192.7
international operations
Department Store Division, total 73.6 65.0 113 939.0
Stockmann Auto* 36.8 45.8 80 437.0
Hobby Hall, Finland 15.8 14.8 107 180.4
Hobby Hall, 4.6 3.8 119 34.0
international operations
Hobby Hall, total 20.4 18.6 110 214.4
Seppälä, Finland 9.9 10.9 91 128.3
Seppälä, 1.5 1.0 145 15.4
international operations
Seppälä, total 11.4 11.9 96 143.7
Real estate + others 0.1 0.1 0.9
Operations in Finland, total 117.1 125.4 93 1 492.9
International operations, total 25.1 15.9 158 242.1
Stockmann total* 142.2 141.3 101 1 735.0

* With the elimination of the sales by the unit transferred to Kesko on July 1,
2004, from Stockmann Auto’s comparison figure for 2004, the division’s sales
were
up 1 per cent and the consolidated sales were up 8 per cent.

STOCKMANN plc

Hannu Penttilä
CEO

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Helsinki Exchanges
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